As associate director of public relations, I direct the design and branding of all college external print and electronic communications, advertising and related marketing materials. I direct production of print materials and oversee the College’s graphic identity to ensure consistent branding, design and style, in support of strategic communications marketing initiatives. I assist the director in creation of marketing strategies and communications plans for key constituents including institutional advancement and admissions. I serve as editor and art director of college alumni magazine and provide design and content support for the college website. I served Emory & Henry as director of publications from 1997 until 2013, when I was promoted to associate director of public relations. While continuing as director of publications, my position was elevated to a supervisory level for PR assistants and work study employees and I perform the duties of director in his absence.
Before coming to Emory & Henry, I served as associate director of a non-profit serving 13 counties, where I worked for 11 years, and spent three years as public relations specialist for DMV's traffic safety program which served the 16 counties in Southwest Virginia. In both of these positions, I was the public relations and media representative, promoting education on public safety issues. I organized regional media and educational events, worked with local media in developing public service announcements and produced safety-related newsletters. In addition, I lead regional volunteer committees and served on state-wide committees for EMS and traffic safety, and wrote and administered grants.
I am gratified to have received numerous awards for design from international design and journalism organizations, as well as the E&H Maiden Award in 2011 and two staff Blue & Gold Awards. I am a member of the Council for Advancement and Support of Education (CASE), the University and College Designers Association, the Depot Artists’ Association and the E&H College Community Club. I am on the editorial committee for the regional arts publication, A! Magazine, and was recently appointed as the United Way Campaign representative for Emory & Henry College.
Bachelor's degree with double major in Journalism and Art, cum laude
East Tennessee State University, Johnson City, TN
Continuing education in creative writing, photography and public relations.